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DEITY

Pimp your ride with our Deity range
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SHOP OUR BRANDS

Discover our selection of top brands chosen by us. Quality and performance guaranteed. View all brands

Sale Items

up to 50% off selected items!

Sale Shimano WH-RS100 clincher wheelset Shimano WH-RS100 clincher wheelset Quick View
Shimano
Shimano WH-RS100 clincher wheelset £178.00 £140.00
Sale ABUS Granit 460 U-Shackle Lock ABUS Granit 460 U-Shackle Lock Quick View
RUK-BIKES
ABUS Granit 460 U-Shackle Lock £65.00 From £54.00
Sale Wheels MFG Chainring & Clamp Set Wheels MFG Chainring & Clamp Set Quick View
RUK-BIKES
Wheels MFG Chainring & Clamp Set £64.00 £57.00
Sale Deity Saddle & Pedal Set Deity Saddle & Pedal Set Quick View
RUK-BIKES
Deity Saddle & Pedal Set £142.00 £119.00
Sale DEITY Cockpit Set DEITY Cockpit Set Quick View
RUK-BIKES
DEITY Cockpit Set £200.00 £159.00
Sale Altura Waterproof Cycling Set Altura Waterproof Cycling Set Quick View
RUK-BIKES
Altura Waterproof Cycling Set £312.00 £239.00
Sale Altura Airstream Men's Waist Shorts Altura Airstream Men's Waist Shorts Quick View
Altura
Altura Airstream Men's Waist Shorts £40.00 £22.00
Sale Altura Nightvision Men's Long Sleeve Jersey Altura Nightvision Men's Long Sleeve Jersey Quick View
Altura
Altura Nightvision Men's Long Sleeve Jersey £70.00 £34.00
Sale Altura Esker Men's Waterproof Packable Jacket 2021 Altura Esker Men's Waterproof Packable Jacket 2021 Quick View
Altura
Altura Esker Men's Waterproof Packable Jacket 2021 £130.00 From £89.00
Sale Altura Spark Kid's Jacket 2022 Altura Spark Kid's Jacket 2022 Quick View
Altura
Altura Spark Kid's Jacket 2022 £60.00 £40.00
Shop Sale Items
Trustpilot
SRAM TRUVATIV CRANK DESCENDANT CARBON BOOST 148 BB30
SRAM TRUVATIV CRANK DESCENDANT CARBON BOOST 148 BB30
£300.00 £104.00 View Product
Shimano XT M8000 11sp Cassette
Shimano XT M8000 11sp Cassette
£98.00 From £60.00 View Product
SR Suntour Raidon LOR (15QLC32) 29" CTS (Taper) Suspension Fork Black
SR Suntour Raidon LOR (15QLC32) 29" CTS (Taper) Suspension Fork Black
£358.00 £184.00 View Product
SELLE SAN MARCO BIOAKTIVE SPORTIVE SMALL OPEN FIT GEL
SELLE SAN MARCO BIOAKTIVE SPORTIVE SMALL OPEN FIT GEL
£49.00 £39.00 View Product
CONTINENTAL CROSS KING SHIELDWALL TYRE - FOLDABLE PUREGRIP COMPOUND
CONTINENTAL CROSS KING SHIELDWALL TYRE - FOLDABLE PUREGRIP COMPOUND
£44.00 View Product
Front wheel for Carrera Crossfire 2
Front wheel for Carrera Crossfire 2
£50.00 View Product
REAR SHOCK DELUXE ULTIMATE RCT - LINEAR AIR, 0 NEG/1 POS TOKEN, LINEARREB/LOWCOMP,380LB LOCKOUTFORCE, STANDARD STANDARD - C1
REAR SHOCK DELUXE ULTIMATE RCT - LINEAR AIR, 0 NEG/1 POS TOKEN, LINEARREB/LOWCOMP,380LB LOCKOUTFORCE, STANDARD STANDARD - C1
£389.00 View Product

OUR CATALOGUE

Front wheel for MTB Disc Standard Quick Release Quick View
RUK-BIKES
Front wheel for MTB Disc Standard Quick Release £50.00
Front wheel for Road Bike Disc Pro Thru Axle Quick View
RUK-BIKES
Front wheel for Road Bike Disc Pro Thru Axle £50.00
Rear wheel for MTB Disc Standard Quick Release Quick View
RUK-BIKES
Rear wheel for MTB Disc Standard Quick Release £50.00
Front wheel for MTB Disc Pro Thru Axle Quick View
RUK-BIKES
Front wheel for MTB Disc Pro Thru Axle £50.00
Rear wheel for MTB Disc Pro Thru Axle Quick View
RUK-BIKES
Rear wheel for MTB Disc Pro Thru Axle £50.00
Front wheel for Road Bike Disc Standard Quick Release Quick View
RUK-BIKES
Front wheel for Road Bike Disc Standard Quick Release £50.00
Rear wheel for Road Bike Disc Standard Quick Release Quick View
RUK-BIKES
Rear wheel for Road Bike Disc Standard Quick Release £50.00
Rear wheel for Road Bike Disc Pro Thru Axle Quick View
RUK-BIKES
Rear wheel for Road Bike Disc Pro Thru Axle £50.00
Front wheel for Hybrid Disc Standard Quick Release Quick View
RUK-BIKES
Front wheel for Hybrid Disc Standard Quick Release £50.00
Rear wheel for Hybrid Disc Standard Quick Release Quick View
RUK-BIKES
Rear wheel for Hybrid Disc Standard Quick Release £50.00
Sale DEITY KNUCKLEDUSTER GRIPS DEITY KNUCKLEDUSTER GRIPS Quick View
DEITY
DEITY KNUCKLEDUSTER GRIPS £27.00 £19.00
Sale DEITY SUPRACUSH GRIPS DEITY SUPRACUSH GRIPS Quick View
DEITY
DEITY SUPRACUSH GRIPS £27.00 £19.00
Sale DEITY LOCKJAW GRIPS DEITY LOCKJAW GRIPS Quick View
DEITY
DEITY LOCKJAW GRIPS £27.00 £19.00
DEITY CIRCUIT SEATPOST CLAMP DEITY CIRCUIT SEATPOST CLAMP Quick View
DEITY
DEITY CIRCUIT SEATPOST CLAMP £16.00
Sale DEITY SLIMFIT GRIPS DEITY SLIMFIT GRIPS Quick View
DEITY
DEITY SLIMFIT GRIPS £27.00 £17.00
DEITY COPPERHEAD STEM 35MM CLAMP DEITY COPPERHEAD STEM 35MM CLAMP Quick View
DEITY
DEITY COPPERHEAD STEM 35MM CLAMP £99.00
DEITY RACEPOINT ALUMINIUM HANDLEBAR 35MM BORE, 25MM RISE DEITY RACEPOINT ALUMINIUM HANDLEBAR 35MM BORE, 25MM RISE Quick View
DEITY
DEITY RACEPOINT ALUMINIUM HANDLEBAR 35MM BORE, 25MM RISE £82.00
Sale DEITY BLADERUNNER PEDALS DEITY BLADERUNNER PEDALS Quick View
DEITY
DEITY BLADERUNNER PEDALS £129.00 £109.00
Sale DEITY RIDGELINE ALUMINIUM HANDLEBAR 35MM BORE, 15MM RISE DEITY RIDGELINE ALUMINIUM HANDLEBAR 35MM BORE, 15MM RISE Quick View
DEITY
DEITY RIDGELINE ALUMINIUM HANDLEBAR 35MM BORE, 15MM RISE £82.00 From £70.00
DEITY HIGHSIDE 760 ALUMINIUM HANDLEBAR 31.8MM BORE, 80MM RISE DEITY HIGHSIDE 760 ALUMINIUM HANDLEBAR 31.8MM BORE, 80MM RISE Quick View
DEITY
DEITY HIGHSIDE 760 ALUMINIUM HANDLEBAR 31.8MM BORE, 80MM RISE £77.00
Sale Sixpack The Cup Headset Quick View
Sixpack
Sixpack The Cup Headset £38.00 £24.00
Sale GIRO REGIME WOMEN'S ROAD CYCLING SHOES Quick View
Giro
GIRO REGIME WOMEN'S ROAD CYCLING SHOES £234.00 £84.00
Sale GIRO STYLUS WOMEN'S ROAD CYCLING SHOES GIRO STYLUS WOMEN'S ROAD CYCLING SHOES Quick View
Giro
GIRO STYLUS WOMEN'S ROAD CYCLING SHOES £104.00 £44.00
Sale A2Z Adapter Boxxer to P.M. Quick View
A2Z
A2Z Adapter Boxxer to P.M. £22.00 £17.00
Sale SR Suntour Raidon RL Air 29" 15Qloc Suspension Fork SR Suntour Raidon RL Air 29" 15Qloc Suspension Fork Quick View
SR Suntour
SR Suntour Raidon RL Air 29" 15Qloc Suspension Fork £325.50 £200.00
Sale Alex VED7 - 29" Disc Wheelset (TL-Ready) in Black Alex VED7 - 29" Disc Wheelset (TL-Ready) in Black Quick View
Alexrims
Alex VED7 - 29" Disc Wheelset (TL-Ready) in Black £324.00 £184.00
Sale RSP TOP 1 1/8 INTERNAL IS41/28.6 Quick View
RSP
RSP TOP 1 1/8 INTERNAL IS41/28.6 £20.00 £10.00
Sale Alex VED7 BOOST - 29" 29er Disc Wheelset (TL-Ready) in Black Quick View
Alexrims
Alex VED7 BOOST - 29" 29er Disc Wheelset (TL-Ready) in Black £340.00 £184.00
Sale Alex VED7 BOOST - 27.5" 650B Disc Wheelset (TL-Ready) in Black Quick View
Alexrims
Alex VED7 BOOST - 27.5" 650B Disc Wheelset (TL-Ready) in Black £320.00 £184.00